In recent years Alibaba’s livestream-powered 11.11 Shopping Festival has cemented its place as the most innovative and profitable shopping festival in the world. Mulberry has announced the launch of its new flagship store and an exclusive capsule collection on Chinese ecommerce Alibaba's premium platform Tmall Luxury Pavilion. At launch, the store offers a carefully curated selection of more than 130 luxury, designer brands for women and men. Just to put things into perspective, Net-a-Porter’s Tmall flagship launched with a catalog of over 130 luxury brands while Alibaba’s Luxury Pavilion on Tmall is currently housing more than 80 brands . Dunhill, the British luxury goods brand, has launched a digital flagship store in China in collaboration with Alibaba’s Tmall Luxury Pavilion. As reported by Bloomberg , promotion of the joint venture — operated under the Net-a-Porter banner — will ramp up following Golden Week next month, giving the venture ample time to prepare for the November 11 Singles’ Day holiday. Stella McCartney Joins Alibaba’s Invite-Only Luxury Pavilion January 2, 2018 Daily News Industry News British luxury brand Stella McCartney has launched a flash sale store on Alibaba’s invitation-only luxury portal Luxury Pavilion, which is exclusively open to the country’s super-rich VIP members, to sell a selection of items including fashion, footwear to handbags. Luxury brand Cartier recently announced that it has partnered with Alibaba (BABA ) to launch an online store on its Tmall Luxury Pavillion platform.. Cartier will operate a flagship boutique store through the Tmall Luxury Pavilion, offering all of its product categories including jewelry, timepieces and accessories. Three months ago, Michael Kors opened a … 200 luxury brands were on Tmall Luxury Pavilion, doubling the number of brands from last year Over 90% of the participating luxury brands’ GMV surpassed their 11.11 full-day sales records from last year - Net-a-Porter, Bottega Veneta, Qeelin, Coach, Michael Kors hit that milestone within the first hour of the event Tmall's new Luxury Pavilion Club offers top-spending customers a suite of benefits, including exclusive sales, event invites, flexible payment options and first access to new products. Whether Luxury Pavilion will become a key place for luxury brands to sell products in the country remains to be seen. On the Tmall Luxury Pavilion you can find Cartier, Prada, Valentino, Burberry, Balenciaga, Versace, Tory Burch, and Michael Kors. Luxury Soho will feature quality products with competitive price points while protecting brands’ premium images at their Luxury Pavilion stores. Alibaba Group’s Tmall Luxury Pavilion is a dedicated platform for luxury and premium brands. GDR’s John O’Sullivan explores how small brands, hyper-local offers and luxury will make this year’s hotly-anticipated 11.11 Shopping Festival unlike any before. There are two tiers to the program, with a premium membership providing customers with a personal shopping concierge and offline perks like spa sessions and hotel stays. Launching on 16 April, the Alexander McQueen virtual store offers items featuring images from the John Daekin Archive. Luxury Pavilion is a dedicated site Alibaba created for high-end brands on Tmall, its general retailing platform. Alfred Dunhill, the British luxury brand owned by Richemont has launched a digital flagship store in China, on Alibaba’s Tmall Luxury Pavilion. It’s been devised as a value-centric companion to Alibaba’s TMall Luxury Pavilion, launched in 2017, which is reserved for the most high-end brands and product. Other major brands, such as Zegna and Omega, launched dedicated stores or pop-up shops on the Luxury Pavilion over the course of 2019. Millions of Taobao users who are deemed qualified by Alibaba’s big data algorithm will see the channel show up on the app landing page. Just to put things into perspective, Net-a-Porter’s Tmall flagship launched with a catalog of over 130 luxury brandswhile Alibaba’s Luxury Pavilion on Tmall is currently housing more than 80 brands. Luxury Jeweller Tiffany & Co. It brings the latest season collections retailed by NET-A-PORTER and MR PORTER to online luxury consumers in China, under one storefront. The draw of the growing tribe of online luxury shoppers in China was too much to resist for the French luxury jewelry and watch brand Cartier, which has now opened a flagship store on Tmall Luxury Pavilion, the Alibaba Group’s dedicated e-commerce channel for luxury and premium brands. The new online store features Dunhill's ready-to-wear, leather goods and footwear, and is part of the brand's strategy to expand its footprint in China and accelerating its digital transformation. Mike Hu, the executive who manages relationships with luxury brands like Burberry, Versace and Cartier for Alibaba-owned Tmall, says the e-commerce giant will employ a … Indeed, Alibaba has launched a Tmall Luxury Pavilion and livestreamed a fashion show ahead of Singles’ Day focused on premium and luxury brands available on the platform, among other efforts. British luxury fashion house Alexander McQueen has soft launched a virtual store, in China, on Tmall Luxury Pavilion, Alibaba Group’s dedicated platform for premium brands. As part of the launch, Moschino Creative Director Jeremy Scott, known for his whimsical, tongue-in-cheek designs, has crafted a special collection just for Tmall users. Michael Kors, the namesake brand established by the world-renowned, award-winning designer of luxury accessories and ready-to-wear, today announced that it will open its digital flagship store on Tmall, which will be featured on Tmall Luxury Pavilion, Alibaba Group’s dedicated platform for luxury … Capri and Alibaba shares were both trading down by 0.7% at the time of publication Thursday. As Alibaba’s President of Tmall Fashion & Luxury Jessica Liu told research firm L2, Alibaba is relying on its own Tmall online marketplace to crack the code of affluent consumers. The new online store features Dunhill’s ready-to-wear, leather goods and footwear, and is part of the brand’s strategy to expand its footprint in China and accelerating its digital transformation. Italian luxury fashion house Moschino has entered into an exclusive partnership with Chinese multinational e-commerce retailer Alibaba, to launch a flagship on Tmall’s Luxury Pavilion. LONDON — Richemont’s Dunhill is launching its digital flagship store on Alibaba’s Tmall Luxury Pavilion on Wednesday to tap into China’s fast-growing luxury sector, as McKinsey last week predicts Chinese consumers to account for around half of all global spending on high-end brands in 2020, up from 37 percent last year. Alibaba’s Tmall Luxury Pavilion has stepped up its premium offering with a new maison-style store format on its redesigned app. Italian fashion house Moschino has launched a flagship store on Tmall’s Luxury Pavilion. The NET-A-PORTER flagship store will be placed on the key position of Tmall Luxury Pavilion. Dunhill, the iconic British luxury brand, specialising in ready-to-wear and bespoke menswear, leather goods and accessories, and part of the Richemont group, today announced the launch of a digital flagship store in China on Tmall Luxury Pavilion, Alibaba’s dedicated platform for luxury … Joins Alibaba’s Tmall Luxury Pavilion Categories: Cross-border Carol Yin Posted on August 16, 2018 August 16, 2018 Alibaba Group, the Chinese e-commerce giant, announced on August 16 the addition of luxury jeweler Tiffany & Co. to its Luxury Pavilion … Key features: Interactive AR: Luxury Soho is enhanced with AR and 3D interactive technologies to allow consumers to trial makeup digitally. Step two: Alibaba and Richemont will be able to exercise a 24% purchase option on Farfetch China in the next three years, to increase their respective stakes up to 49% each. 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